What is YMYL in SEO? (Your Money Your Life)

what is ymyl ymyl stands for your money your life and it’s a certain category that google kind of looks at with certain sites so if your website has anything to do with health money investing financial state stability safety anything that’s going to affect your money or your life or google’s users money or their lives they’re going to pay extra attention to that sort of search or that ranking now how do you optimize for ymyl versus something that’s like you know like maybe you’re trying to rank for something like best memes 2020 that google’s probably not going to care as much about one of the best ways to rank and and this just goes in any situation doesn’t just have to do with ymyl is by is by finding what other